Abstract

This research aims to analyze tourism policy in East Nusa Tenggara (NTT) with a focus on the challenges and opportunities faced, using qualitative research methods. NTT, as a potential tourism destination in Indonesia, shows rich natural, cultural and historical potential. Using a qualitative approach, this research documents the identification of current tourism policies, explores problems and obstacles in their implementation, and evaluates development opportunities that can be explored. Through qualitative data analysis involving interviews, observations and documentation studies, this research identified that the complexity of regulations and coordination between government agencies are the main obstacles in implementing tourism policies in NTT. Meanwhile, aspects of infrastructure that are not yet optimal are also a significant challenge in increasing accessibility and comfort for tourists. However, this research also reveals great opportunities for empowering local communities and the potential for developing superior tourist destinations that can attract more visits. The results of this research provide an in-depth understanding of the dynamics of tourism policy in NTT and provide a basis for improving and formulating more effective policies. The implications of this research also involve efforts to formulate policy strategies that can overcome challenges and exploit opportunities, by ensuring the sustainability of tourism and positive contributions to the welfare of local communities. It is hoped that this research can serve as a guide for policy makers, researchers and related parties in developing the NTT tourism sector in a sustainable manner.

Keywords:

East Nusa Tenggara, Tourism, Tourism Policy

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