Abstract

This research is a survey study with a descriptive approach. The population consists of students at University of Nias. The sampling technique is random sampling, conducted on 185 students. Data were collected using a questionnaire and Likert scale for each statement. The data analysis techniques used in this research are descriptive analysis and t-test with the assistance of SPSS 24. The research results indicate that: out of 30 factors considered by students in choosing a place for study, 16 factors form 2 variables. The Main Variable consists of P1 Type of University, P2 University Status (Public/Private), P4 Accreditation of Study Program (Department), P5 Tuition Fees, P6 Scholarships, P7 Quality/Profile of Lecturers, P8 Service of Educational Personnel (Staff). The Supporting Variable includes P12 Student Activity Units / Student Organizations, P13 Campus Location, P14 Campus Work Partnerships, P15 University Entrance Exams, P16 Campus Brochures/Promotion, P17 Transportation Access, P18 Residential Access (Boarding House), P19 Classification of Regular and Special Classes, and finally, P20 Degree and Professionalism of Graduates.

Keywords:

Perspective, Decision Making, Factor Analysis, Choosing a College

References:

1) Ahmed, Anwar & Bwisa, Henry & Otieno, Romanus & Karanja, Kabare. (2014). Strategic Decision Making: Process, Models, and Theories. Business Management and Strategy. 5. 78. 10.5296/bms.v5i1.5267.

2) Balindong, Abdulraffi & Gamos, Carl & Grumo, Bernard & Arcinas, Rebekah. (2018). Students' Perception on Choosing a Course. 10.13140/RG.2.2.17470.36161.

3) Basuki, Hery. (2013). Decision Making Process in Organizations societal. Journal of Translitera, 3rd Edition.

4) Decision making strategy. (2012). Retrieved from ttps://cafe14kewirausahaan.wordpres

5) Eisenhardt, K. M., & Zbaracki, M. J. (1992). Strategic Decision Making. Strategic Management Journal, 13, 17–37. http://www.jstor.org/stable/2486364

6) Faith, Yudi. (2017). Decision Making in Institutional Organizations Education. Decision Making, Vol.1, No.1.

7) Handoko, T. Hani. 2011. Manajemen Personalia dan Sumberdaya Manusia. Yogyakarta: Penerbit BPFE

8) Kreitner, R. and Kinicki, A. (1998) Organizational Behavior. Mcgraw-Hill, Boston.

9) Kurniawan, Luthfia & Rusdinal, & Afriansyah, Hade. (2019). Konsep Pengambilan Keputusan. 10.31227/osf.io/u67fw.

10) Muhdi, et al. (2017). Decision Making Techniques in Determining Models

11) Nasution, A. R. S. N. (2021). Penyelesaian Masalah dan Pengambilan Keputusan. Jurnal Pendidikan Dan Ilmu Pendidikan , 6(1), 164–171. Retrieved from http://jurnal.dharmawangsa.ac.id/index.php/sabilarrasyad

12) Rahmawati, Helmi. (2019). Faktor yang mempengaruhi pengambilan keputusan. 10.31227/osf.io/h6k8x.

13) Rusdiana. 2016. Organizational Development of Educational Institutions. Pustaka Setia, Bandung. ISBN 978-979-076-591-7

14) Sharf, R. (1992). Applying Career Development Theory to Counseling. California: Brooks/Cole publishing company.

15) Siagian. (1998). Theory and Practice in Decision Making. Jakarta: Hajj Masagung.

16) Sonmez Cakir, F., & Adiguzel, Z. (2020). Analysis of Leader Effectiveness in Organization and Knowledge Sharing Behavior on Employees and Organization. SAGE Open, 10(1). https://doi.org/10.1177/2158244020914634

17) Taherdoost, Hamed & Madanchian, Mitra. (2023). Decision Making: Models, Processes, Techniques. Cloud Computing and Data Science. 1-14. 10.37256/ccds.5120233284.

18) Yati Suhartini, 2011, Analysis of Factors Influencing Student Interests in Entrepreneurship (Study on Students at PGRI Yogyakarta University)